Social Media Executive

Social Media Executive

1-3 Years

Eloelo Group - HQ

Full-Time

About Eloelo Group

Eloelo Group is one of India’s fastest-growing consumer technology companies, building category-defining products at the intersection of content, technology, and culture. The Group’s flagship products, Story TV in micro-drama and Master in micro-learning, have together placed two Eloelo apps in India’s Top 10, reaching over 100 million Indians who consume short-form vertical content every day.

Story TV is India’s leading micro-drama platform, with 10M+ users and 500+ original titles produced in partnership with studios like Balaji Telefilms and Applause Entertainment. Master is India’s #1 micro-learning app, scaling to 5M+ users in 50 days with 1,000+ bite-sized courses across AI, finance, English, and life skills.

Role: Social Media Executive

We’re looking for a creative, trend-savvy Social Media Executive to plan, create, and publish content across Eloelo’s social channels for Story TV, Master, Dolphin AI, and Connecto. You’ll own day-to-day social execution, turn our shows and courses into scroll-stopping content, and help grow our communities across platforms.

Key Responsibilities:

Plan and run content calendars across Instagram, YouTube, Facebook, and other platforms.

Script, create, and publish reels, Shorts, stories, carousels, and posts. Turn show clips, characters, and course content into engaging social formats.

Spot trends, memes, audio, and formats early and adapt them quickly for our brands.

Write sharp captions and copy in English and Hindi, and in other regional languages where possible.

Work with designers, video editors, and the content team to brief and review creatives.

Coordinate with influencers and creators on collaborations, show launches, and campaigns.

Manage community engagement, including comments, DMs, and conversations, and flag sensitive issues or backlash early.

Track performance (reach, engagement, followers, shares, and app traffic from social) and share weekly insights.

Research competitors and other content apps to find new ideas and formats.

Qualifications:

1–3 years of experience in social media or content marketing, preferably with a consumer brand, media company, or agency.

Strong understanding of Instagram, YouTube Shorts, and Indian internet culture.

Hands-on editing skills with CapCut, InShot, VN, or Premiere Pro, and design skills in Canva or similar tools.

Strong writing skills in English and Hindi.

Comfortable with platform analytics such as Instagram Insights, YouTube Studio, and Meta Business Suite.

Creative, curious, fast-moving, and organised enough to manage multiple calendars at once.

Preferred Qualifications:

Experience with entertainment, OTT, drama, edtech, or consumer app content.

A personal page or portfolio with real growth and engagement.

Fluency in a regional language such as Tamil, Telugu, Kannada, Marathi, or Bengali.

Experience running influencer or creator campaigns.

Comfort using AI tools for content (ChatGPT, Midjourney, or AI video tools).

What You’ll Get:

Hands-on ownership of social media for apps used by millions of Indians

A fast-moving team at the intersection of content, AI, and culture

Direct exposure to show launches, creator partnerships, and brand campaigns

Competitive pay and strong growth as Eloelo scales

Location:

Bengaluru (HSR Layout), 5 days in the office

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